Marketing, design and web development in Seattle
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Forget The Spreadsheet
Forget The Spreadsheet
Schedules always fall apart. We all have only so much bandwidth and there are too many people on the ‘committee’ who want to put in their two cents on the new site. No matter how detailed the instructions; and how every I was dotted and every T was crossed? It happens.
So don’t put all your resources into trying to get it right the first time. People don’t know really know what they mean until they have something to react to. They see a first draft and immediately realise that what this is not what they had in mind!
The web is all about iteration. Put it up. Get some reaction from visitors. Adjust. It’s continuous improvement.
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It's simple. You need a web site that works. Branding people remember. Copy that gets results. So... let's go!
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